Saturday, February 14, 2015

Relay For Life Wish Bracelets an easy DIY fundraiser! - revisited!

Note: This blog contains Amazon Affiliate links.  Why?  When you make your Amazon purchases through these links, a portion of your purchase comes back to me, and I turn around and donate it to RELAY!!!

This time last year, I posted about a super easy, cheap, and awesome fundraiser.  At the time, I thought I was just sharing a small handy idea, but it went VIRAL!  Since the original post, I have sold over 3,350 bracelets in the form of a DIY kit, so I thought it would be the perfect time to revisit, and repost the instructions!

I have learned since the first batch, that waxed cotton cord works WAY better for staying in place, and is easier to tie knots in- so you will not that change below :)

If you have ever spent time over in the orient, you know about wish bracelets.  The legend says that you tie one on (over in Thailand they are actually red string) and make a wish- when it wears off, your wish comes true!  Now, over the years I had completely forgotten about those cute little bracelets, until I went through some old boxes while organizing and found one!  And, as usual I said...

Oh!  There's a fundraiser in that!

I really do say that out loud in case you are wondering.  True story.

So anyway, I went to work figuring out how to make these little do dads, and it turns out- SUPER easy, and SUPER cheap!  So hey- what kind of Relay friend would I be if I didn't tell you how you can do it to?


Here's what you need (but remember- be creative- if you have something similar in your craft pile or can get it donated- even better!)


- 4 by 6 Cardstock (I chose to order postcards from Overnight Prints - it ended up being better quality than printing them at home)

- A hole punch (I like this one, because it punches small holes and looks really professional!)

- Scissors (UH PURPLE ONES!  Fiskars are my favorite, they last forever, and can handle being sharpened)

- 8mm round beads with a 1mm hole (I use purple cat's eye, but have found many people like multi colored ones)

- 1mm waxed cotton cord (the purple stuff in the photo above)
**note** if you are buying your stuff at a local craft store, hemp works well to!


OK, here we go.

This is so easy you are going to want to kiss me.

                                                     Thread both strings through your bead. 

Tie a simple knot on the right side of the bead (make sure it is centered)

 It will look like this when you pull it tight.

 Then tie another simple knot on the left side of the bead.

 Punch holes to string the bracelet through on your card.

String the bracelet through the holes you just punched.  Tie left over string in a bow in the back.

Now flip it back over and admire your handy work.  Isn't that the easiest thing ever!?!?



Not only are these awesome to sell as an easy fundraiser, but they would make great survivor gifts for your events (I have seen a few titled "A Survivors Wish").  And, if you don't have the time to make them yourself, I have a bulk pack listed on Etsy that you can buy for super cheap!  Happy crafting loves!
                        What little amount I make from the kits gets donated to Relay For Life!




                  




Friday, January 23, 2015

What Not Say To An Avid Relayer....ever.

How can you do all of that?  You don't even get paid!
Face Palm photo FacePalm.gif
No, we don't get paid.  It's called volunteering.  We get paid by the good feeling we get from helping other people.


Don't you have enough Relay shirts?
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Um, no.  We think of it  like this.  We have to wear clothes, might as well put something on that helps our cause.


Oh my gosh I could never stay up all night!
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Really?


Oh!  You do Relay?  You should totally sign up for Komen with me!
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Good for you!  I don't have the time or money for stuff like that.
Harry Eyeroll photo HarryEyeroll.gif
Just take a step away from the Trivia Crack, mmmmmm kay?  We make the time, because we believe in what we do.  And, on that whole money thing... I've seen broke college students do Relay, so.....


Don't you get tired of begging people for money all of the time?
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Nope.


Most of the money you raise just goes to pay CEO's anyway.
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I'm just gonna leave this right here.....



Relay again?  Don't you ever think of anything else?
Poopourri on Make A Gif
Nope.


But I gave to you last year!
shocked gif photo: Wat, Shocked Face tumblr_lbj668mzhy1qat7rw.gif 
Newsflash- we still have a LOT more work to do to cure cancer.


And last but not least, this one goes out to my buddy Grant- this ACTUALLY happened last night.
When someone puts a dollar bill in a donation jar, only to pull it out when they realize it doesn't go to one specific person.
oh my god gif photo: oh my god tumblr_loifcaHNcW1qdjvk5.gif
because apparently curing cancer is not enough of a cause?

One things for sure- we are NOT sorry for curing cancer.  We believe in our mission, and know our work is saving lives.  Now, can I interest you in a new Relay shirt?
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Love it?  Throw me a tip!  http://www.main.acsevents.org/goto/CancerMan
or like Cancer Man on Facebook <3




Sunday, January 18, 2015

Relay For Life Letter Writing - Worksheets to help you through the process!

It's that time of the year RELAY SEASON!  This is the time of the year my blog and pinterest pages go wild with new views, and I spend a lot of time visiting communities and getting them all set for an amazing year.

You may have noticed that you are not getting the response you have gotten in precious years by asking for donations on Facebook.  If you haven't read it yet- this blog post explains why that is happening.   It is more important than EVER that you are actually writing and sending out fundraising letters.

Most of you have awesome staff that bring you pre written letters that you can send out- BUT GUYS.  What would entice you more to donate- a personal letter, or one that is pre done? 

I know that it is hard to figure out where to start, and what to include in a letter, so I have made up some easy to use work sheets to help you through the process.  Feel free to print these and take them to your team meetings or event meeting to share. 

Step one- fill out this worksheet!

































Step two- use this letter format to transform your answers into a letter! 

































Here is an example of what your finished product could look like!

































That was easy, right?

While I have you here, let me fill you in on this awesome little tip.  For some reason, when I include a self addressed envelope, I get more donations back!  So take the extra time to do that to- it just takes a few minutes!

Need more letter ideas?  Check out some of ours from previous years here!

With HOPE,
Cassi

Friday, January 2, 2015

Affordable T-Shirt Quilts from Project Repat = LOVE

RELAY SHIRTS.  I have a million.  You have a million.  What in the world do you do with them all?

Over Christmas I was looking for a great gift for my sister in law and my niece that would help them remember my mother-in-law who passed away in April.  I had boxes and boxes and boxes of her clothing, so the most meaningful choice was, of course, a t-shirt quilt.  But, I quickly ran into a problem- having t-shirt quilts made is EXTREMELY expensive.  Not there was a price on my love for my SIL and niece, but I just couldn't swing $700 per quilt.

So- I turn to my BFF Google to try to find a more affordable option, and up pops Project Repat.  I was... skeptical.  A T-shirt quilt for just over $100?  HOW are they pulling this off with good quality?  I pulled the trigger to find out.  I was, VERY impressed.  Turns out they are not quilting your t-shirts, which is a much more labor-intensive process.  They patch work all of your shirts together, and then use a recycled polar fleece for the back.  It is warm, it is cozy, and it is amazing. Even better?  They are all made right here in the US.

So, after seeing how amazing the memorial quilts came out, I got to thinking- how can I use this for Relay?  It just so happened that I had several boxes of extra hoodies from our Pink Out event in October.  To make a long story short, I thought I was being smart by ordering extra hoodies to sell at the game.  BUT, Oklahoma weather decided to give us a warm 85 degree fall night, so naturally they didn't sell.

Then it hit me- BOOM.  Use Project Repat to turn those bad boys into a blanket to auction off Relay night!  I placed my order, prepped the hoodies and t's, and shipped them off to Project Repat.  3 weeks later, the most amazing thing arrived at my door step!

I am so excited about it!  And you bet your butt I will be bidding on it Relay night, because I am kind of in love. 

So, Project Repat being the awesome company they are, has offered to give me $10 for Relay For Life for each referral I send them.  DOUBLE WIN, with this link you also get 10% off!  So get all of those participant and Relay fundraising shirts out from the back of your closet and make something amazing you will use (or better, will make you money for Relay!)

With HOPE,
Cassi

Thursday, December 18, 2014

BIG Changes are coming to Facebook in January 2015 - and it effects Relayers - MUST READ INFO!

I know that everyone is winding down for the holidays, but I came across something this week that I need to share with you in order to help you make 2015 a successful fundraising year for you!  As we gear up for 2015, a lot of you will be getting ready to ask for some serious donations.  I'm here to share some major changes Facebook is making to how news feeds work, and to tell you how to adjust to make sure you are still getting much needed donation to find a cure for cancer.

To put it in a nutshell (and without boring or confusing you with Facebook algorithms and how they work), I have seen dramatic decreases in the amount of engagement in Relay related Facebook posts over the last several months- including ones made by Relay For Life pages for events (so, not just my personal page or the Cancer Man Page).  This has resulted in a massive decrease in donors via Facebook (and will continue to).  You see before now, I would tell you to go home, personalize your Relay page, and post links on Facebook to get your donations going.  Unfortunately folks, it looks like Facebook isn't going to be your gold mine for donations the way it once was.

Starting January 1st, Facebook will be making a change to what goes into individual news feeds.  They have already been rolling this out and testing it, which explains my massive decrease in results.  The goal is to 1) Make sure FB users are seeing the content they want to see (and not feel like it is all page advertisements, or in our case, asking for donations), and 2) to make sure that businesses that want to be seen are PAYING to be seen.  The reason that is such a big problem is, of course, we are non profit, and are not going to spend millions of dollars on advertising when we could be curing cancer (and also, in my personal opinion they are a big fat waste of money- see here- https://www.youtube.com/watch?v=oVfHeWTKjag).

In other words, because of Facebook algorithms going into place, something like a picture of my Christmas card will easily get to the top of news feeds, and get a lot of likes and comments (and, I do have an awesome card, but wait until you see the difference between the two posts).

However, a post I make about needing a donation for Relay For Life may only be seen by a few people, and chances are the people who do see it are going to be fellow volunteers, not potential new donors.
Shout out to my boy Russell Keeler for the like!

The worst part is, these posts are from now- in January it will get worse. 

If you would like to read the full release by Facebook you can read it here:
https://www.facebook.com/business/news/update-to-facebook-news-feed



It is CRITICAL to our success that I get this information out to my fellow volunteers!  If we go into meetings and say, "YEAH!  Just post it on Facebook, everyone will donate!" volunteers are going to experience failure and be very frustrated right off the bat.  If it frustrated me, I know it's going to frustrate you.

Here's what you CAN do to increase your chances for success with personal donations in 2015.

-SEND SNAIL MAIL asking for donations this year.

Why snail mail?  The image above says it all!  How excited were you to get Christmas cards in the mail this year?  Mailed donation requests should go out to everyone you have an address for- and then call your parents and ask to borrow their address book to.  Hey, no shame- not going to apologize for curing cancer.  If you send snail mail, it is at least going to get opened.  With an email it may be automatically deleted, and on Facebook/Twitter/IG- scrolled through.

AND, if you are going to take the time to mail out the letters, then take the time to make your letter personal.  The pre-made ones are great, but they don't tell YOUR story.  If you want some letter ideas, I've got a blog post for that!

-Face to face interactions.  I know, I know- who does that anymore?  But guess what?  Its time to bring it back baby!  Have coffee with a friend and make an ask, ask your co-workers, ask your boss- TO THEIR FACE. 


-Instead of posting your Relay link on Facebook, and just saying, please help me cure cancer!  Post a video of you asking people to donate and telling your story.  Why do you Relay?  What services do we offer?  Talk from the heart! 

-Use Facebook to redirect an ask.  For example, someone like me who has a blog would make the ask in a blog post.  Then post a link to the blog on Facebook with a catchy title like-Why I will not apologize for curing cancer (with a picture!!!)

-When you do make an ask on Facebook, you need to make it CREATIVE. Don't use a meme (a picture with text overlay like my warm fuzzy above will be buried with the new algorithm.) Remember the purple mustache challenge?  That worked!  It was creative and different, and got a lot of views and donations!


-If you see another Relayer posting about a fundraiser, asking for donations, etc, like and comment on it.  This will tell the FB algorithm that the content is interesting, and release it to more news feeds.  You guys all wonder why I am always commenting on your stuff, right?  Well now you know that I am not ACTUALLY a stalker, I just want you to be successful!



Now, I know you are thinking- holy crapola- what will work and what won't? Kevan Lee does a great job of explaining what the algorithm likes, and what it doesn't.  Now, keep in mind, this may be much stricter come January, but it is a great starting point for those of you more interested in wrapping your head around this entire concept. See it here :)

I don't want you guys thinking that posting on Facebook for donations isn't worth it anymore- IT CAN BE, if you do it the right way.  After all, even a small amount of donations is better than NO donations at all.

That being said, I DO want you guys to go into 2015 prepared.  Be ready to do things a little differently than you have in the past, and be open to new ideas!  We were amazing fundraisers BEFORE Facebook, and we can still be amazing fundraisers now. 

So, let's open up this blog post for conversation.  What has been working for you?  Do you have any creative ideas?  Share below so we can all benefit! 

With Hope,
Cassi

Monday, December 15, 2014

Not every fundraiser is a smashing success, and that's ok!

So Cancer Man and I came up with the best fundraising idea ever for Christmas time (not the Poo-pourri, I am talking about the OTHER genius idea)

What do you get someone for Christmas that has EVERYTHING?

A Warm Fuzzy!

This idea came from a story Wes' friend Sheri Ingham told him in kindergarten.  It goes like this:

The Warm Fuzzy Story (adapted from Claude Steiner’s original tale)

Many years ago, on a little island, lived a bunch of happy people. They loved their
friendly little island with its beautiful trees, water, and sand. The islanders had a special
tradition of trading warm fuzzies with each other. Warm fuzzies were like little balls of pure
love that made everyone feel good all over.

People would offer warm fuzzies freely, and if you needed one all you had to do was
ask. Even people you didn’t know would reach into their pockets and pull out a warm fuzzy,
and just give it to you! Every warm fuzzy was like a big hug from a friend. And there were
always plenty of warm fuzzies to go around.

Everyone felt safe and loved and they all helped each other to feel safe and loved.
But one day a grouchy, grumbly, mumbly tourist came to visit the island. He didn’t
understand what everyone was doing but he was sure he didn’t like it. He kept cold prickles
in his pockets and warm fuzzies didn’t make any sense to him. So he decided that he would
tell a lie to the islanders, to convince them to stop with all that warm fuzzy business.

The grouchy tourist told the islanders that their warm fuzzies were the most precious
things in the world. He told them that instead of sharing them, they should be keeping them.
What if the world supply of warm fuzzies ran out? What would they do then?
All of a sudden the islanders began worrying and acting selfishly, keeping their warm
fuzzies to themselves. And a funny thing happened. When people stopped sharing their
warm fuzzies, people stopped receiving warm fuzzies. Instead of everyone feeling warm and
fuzzy inside, they started to feel cold and prickly inside. This made everyone kind of sad,
everyone except for that grouchy tourist that is.

Thank goodness something nice happened next. You see, one of the islanders had left
for college. She came home to visit and brought her warm fuzzies with her. When she
arrived home, she started giving warm fuzzies to everyone she saw. The islanders started to
realize what they were missing and that they had made a mistake. Holding onto their warm
fuzzies didn’t make them happier, it made them miserable. They figured out that giving their
warm fuzzies away not only made their friends happy, it made them happy too.

The good news is that we can be just like those islanders! We can give warm fuzzies,
like these cute little pom poms. But we can also give warm fuzzies that are sparkly, little,
fluffy, imaginary balls of happy. You see, when we offer a kind word or help someone to feel
better, that’s the best kind of warm fuzzy there is.

So, last year Cancer Man kept bringing up this idea, but we just couldn't find poof-balls big enough.  This year, we revisited the idea, but with a more creative outlook- how can we MAKE them big enough?  We ended up buying roll after roll of yarn, googly eyes, and testing out different methods until we found one that worked!  The final product was about 6" in diameter!

Then we posted on Facebook: 


THIS FRIDAY, SATURDAY, AND SUNDAY ONLY! Make a donation of $25 or more to Cancer Man at http://www.main.acsevents.org/goto/CancerMan and Cancer Man will ship a gift wrapped Warm Fuzzy to a gift recipient (or you!), with a note saying you donated to Relay For Life on their behalf for Christmas. Cancer Man makes all of these himself! Give someone a gift with some major love in it that will help us support cancer patients, and help us find a cure for cancer!

Simply leave the name and address of the person you want it sent to in the "private note for the person you are supporting" section on the donate page, and we will do the rest! Thank you all for your support!


We thought SURELY we would have so many donors that we would be making warm fuzzies up until the last day we could ship them for Christmas delivery (and I know $25 is high, but I needed them to be substantial enough donations for me to cover the shipping costs out of my pocket).

Guess how many donors we had?
ZERO.

Yup, that's right, not a one.  The good news is we have something REALLY cute to take cancer patients when we go visit them.  Plus, we can always revisit the idea in the future, and I had a great time crafting with my favorite super hero :)

So, why am I telling you about our fail?  Because, it is important for me to show you guys that even the big fundraisers stumble sometimes.  Not every fundraiser is a smashing success.  What matters is, we learn from it, find the good, and move on to the next thing.  After all, you will never know what is going to work, and what isn't going to work unless you get out there and try SOMETHING.

So get out there and do it- #relaybig

With hope,
Cassi

Sunday, October 26, 2014

Fundraising With Noah's Art Workshop

This morning someone posted on Facebook that there were only 59 days left until Christmas.

WHOA!

I haven't even started THINKING about Christmas yet- even though Hobby Lobby is tempting me to with the Christmas section already up (ok, maybe I have thought about Christmas a little....)

And that got me thinking.  People are going to spend money at Christmas buying gifts.  Why not offer them gifts that ALSO support our cause of Relay For Life?  We want them to spend that money with us instead of a mass retailer, how can we do that?

Ladies and gentleman, let me introduce you to Noah's Ark Workshop!  It's like Build A Bear, but BETTER.  I'll tell you why in just a minute.




But first- let me tell you where this idea came from, because this genius fundraiser wasn't my idea!  My sister Relay For Life team, Orange Power, has two really smart ladies who already work in direct sales.  Those two ladies are Traci Wile, and Bonny Moulton.  They are the guru's of direct sales- and guess what?  They follow the tried and true Relay advice of doing what you know.  One day, Traci came across this fantastic website, and these two geniuses decided to turn it into a fundraiser.

They called me SO excited with the idea, and I was hooked right away.  I was so interested, in fact, that I called Dina Amico from Noah's Art Workshop to tell her how the girls wanted to make this small idea into a BIG Relay fundraiser.  Turns out, Dina was amazing, and full of amazing ideas herself.  She offered to make a special program JUST for Relay For Life fundraisers- and I was SOLD on sharing the idea with all of you (with Bonny and Traci's permission, of course!)

Here are the details of the program:


As a Relay For Life Team or Individual, we would like to offer the following Fundraising Membership:

·       *  Registration as a Fundraising Member is FREE

·       *  35/40/45% OFF of retail prices on plush animals, outfit and accessories

·       *  40% OFF of promotional priced animals

·       * Free Noah’s Ark replicated website with an e-commerce shopping cart paying 35% commission on 
            all sales

·       * Product catalogs at wholesale prices

·       * Access to our Graphics Art Department for assistance in creating custom fundraising flyers, Facebook Banners and promotional materials

·       * Option for customized teddy t-shirts with your organization logo or fundraising message

·       * Workshop and product training and support

·       *  Free Membership do not come with a Membership Kits   * Fundraising Memberships are eligible to earn additional fundraising dollars through our traditional direct sales downline commission payout.  Simply sponsor a Fundraising Member into Noah’s Ark, and earn additional funds for your organization based on everything your downline team purchases.



GETTING STARTED
Simply call Dina at 1-866-484-6624 to register as a Fundraising Team or Member (**PLEASE SIGN UP UNDER BONNY MOULTON SO YOU ARE IN A RELAY FOR LIFE DOWNLINE**).  You will have immediate access to your membership benefits with immediate website creation. 

Now- why is this better than Build A Bear?
1- Relay For Life gets the profit.
2- It's cheaper.
3- You bring the party TO your donors.
4- You have a website donors can order from so people can stuff them at home.
5- You can earn commission on people who sign up under you.
6- IT'S FREE to sign up!

Here are a few ways to make this fundraiser work for you.
Team Orange Power did something really neat with the special edition pink bears.  The decided to pre stuff the bears, and sold them ready to go at our Pink Out games, online, and in local stores.  Here's my favorite part.  They also offered people the option of buying a bear to have delivered to a breast cancer patient.  Great right?  A tangible gift they could love on that also helps fund research for their disease!

Well, I was all over that!  I had just got an email from a friend who had been diagnosed.  I knew EXACTLY what I could send her to make her smile.  So, we called Bonny up and ordered her a bear.  When it arrived, my son, Wes, took extra care with it, hugged it EXTRA hard, and said a little prayer to it to give Deb strength.  It worked.  I cried and cried when she got it in the mail, because it brought her so much HOPE.



·   

You could also host a local party (think of places you could have it that are free- local churches, homes, or town halls!) have people RSVP and pay ahead of time, and order what you need!  Imagine the fun little ones would have stuffing a special friend and taking it home THAT day!  Or for Christmas- making them for a friend or sibling! 

Dina also shared a brilliant idea.  You can purchase little plush stars to put inside the bears.  Use the stars as a fundraiser!  First, choose an animal to stuff for a special person- perhaps a local cancer patient, a survivor, or a child in a local children's hospital.  Sell each star for $5, and have the person buying it say a prayer over the star (or a wish for you non religious types), and have them sign a card.  Then stuff the animal with all of those happy thoughts and prayers, and deliver it to the recipient.  Genius, right?

Hold an online virtual party and promote it on Facebook!  Donors buy from your website!

I know what you are thinking- OHHHHHH!  We should have a Relay bear!  Guess what?  If there is enough interest, Dina can make that happen!  Imagine a cute purple bear with a RFL logo on the foot!? EEK!  I want one!

The opportunities here are virtually endless.  If you have one, please comment below!  It doesn't get better than this ladies and gentleman.  Take a look at Noah's Art Workshop online, and you will be hooked to!  I'm already building my Christmas shopping list! I know I will get a warm fuzzy by buying a gift that also helps my favorite cause :)

With HOPE-
Cassi